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YWCA of Genesee County joins national campaign to reintroduce itself

By Billie Owens

Press release:

Today, YWCA of Genesee County, alongside YWCA USA and more than 220 other YWCAs around the country, launched a brand awareness campaign meant to reintroduce YWCA, share its life-changing work and invite people to join us on our mission to empower women and eliminate racism.

“Our agency has really worked hard to get out into the community, and this awareness campaign will only further our efforts to reach those in need of our services,” Executive Director Jeanne Walton said. “Since domestic violence is not going away, we are excited to be able to serve more victims and survivors, in addition to providing quality, licensed child care to families, in Genesee County.”

YWCA is on a mission
For more than 150 years, YWCA has been at the forefront of the most critical social movements — from voting rights and civil rights, to affordable housing and pay equity, to violence prevention and health care reform. But despite important work being done on the ground by more than 220 local associations across the country, not enough people understood the size, impact or relevance of YWCA.

This organization helps more than 2 million women and children each year in the United States; and worldwide, YWCA serves 25 million women and girls in 120 countries. In the past year the Batavia-based YWCA has:

  • Assisted nearly 800 new people for domestic violence services;
  • Taken 7,353 crisis calls at the Care & Crisis Helpline;
  • Served as a bridge for hundreds of people in the throes of being suicidal to find needed support;
  • Provided safe shelter for 81 women and children fleeing domestic abuse;
  • Established four satellite offices to assist those with domestic violence issues in Byron, Bergen, Darien and Pavilion.

There are still unmet needs. With a population of about 60,000 in Genesee County, it is certain there are still many people to reach with our services. With this brand awareness campaign, we invite the public to join us on a mission, and help even more women, children and families.

YWCA of Genesee County is on a mission to eliminate racism, empower women, stand up for social justice, help families and strengthen our community. For more information about how you can help with this vital effort, go to www.ywcagenesee.org or call (585) 343-5808.

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