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Tompkins Insurance awarded for National Excellence in Social Media

By Billie Owens

Press release:

Tompkins Insurance Agencies has received the 2019 Excellence in Social Media Award from the National Association of Professional Insurance Agents (PIA). The award was presented September 20, 2019 at a gala ceremony held in conjunction with PIA’s Board of Directors meeting in Orlando, Fla.

The award honors a PIA member agency that uses nontraditional communication tools to effectively further the goals of the organization. 

“Our goal was to create a social media presence that is professional, credible, interesting, visually pleasing, educational, and tells our story in a compelling way," said David S. Boyce, Tompkins Insurance president and CEO. "This award validates the success of our efforts, and we are proud to be honored in this way."

The 2019 PIA National Excellence in Social Media Award was sponsored by the National Insurance Producer Registry (NIPR).

“One of the first groups to fully embrace social media, a few years ago, was independent insurance agents,” said Lauren G. Pachman, esq., PIA National counsel, director of regulatory affairs and a board member of NIPR. “In fact, PIA National was one of the first groups anywhere to bestow an award for excellence in social media, beginning in 2010.”

“Since that time, we’ve seen an increase in the sophistication—and the positive results—of the use of social media marketing by independent insurance agencies,” Pachman said. “Today, we honor a PIA agency that has taken agency social media marketing to the next level, the winner of the 2019 PIA National Excellence in Social Media Award, Tompkins Insurance Agencies.”

About Tompkins Insurance Agencies Inc.

Founded in 1875, Tompkins Insurance Agencies Inc. is an independent insurance agency offering personal and business insurance and employee benefits services through more than 50 different companies.

The firm operates 17 offices in Western New York, seven offices in southeast Pennsylvania, and six offices in Central New York. A part of Tompkins Financial Corporation, (trading as TMP on the NYSE - MKT), the agency is affiliated with Tompkins Bank of Castile, Tompkins VIST Bank, Tompkins Trust Company, and Tompkins Financial Advisors. Further information is available at www.tompkinsins.com.   

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