Help get the word out about The Batavian

Posted by Howard Owens on June 26, 2008 - 5:16pm
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Community Leader #1: "I'm eager to see the Daily News today to find out what they say about the youth football program."

Community Leader #2: "Why? I've already found out all I need to know on The Batavian."

I'm hiding the identities of the two people in the conversation because it was just casually mentioned to me, but it's been on my mind all afternoon.

That's exactly what we want people to get about The Batavian.  We're timely and complete and trustworthy.

Philip has done a great job of covering the controversy surrounding where youth football should be played, and we've gotten useful and informative comments from people on the posts to help supplement the coverage. 

We're not a big believer in people relying on just one source of information for news -- that's why we always encourage people to subscribe to the Daily News and listen to WBTA -- but we also want to be as complete as possible (which is why we also tell you about the Daily News and WBTA coverage).

The other aspect of the conversation is the value of word-of-mouth promotion.  That's something you can't buy, so it's great to hear about people spreading the word about the work we're doing.

We're very happy with the results of our advertising in the Genesee Valley PennySaver and on WBTA, and I just did a post about our community sponsorship efforts.  Without that advertising, it would be hard to get the word-of-mouth marketing going.

Still, if you think The Batavian is good for Batavia, good for Genesee County, please tell your friends, neighbors, co-workers.  There is strength in numbers, and the more people who visit the site the better for our business, but just as important, the better for the community conversation and the better for keeping all of us better informed.

Post our web site address in your school bulletin or group newsletter.  And let people know they can send us news, too, or post it themselves.

If you're new to The Batavian, follow this link for previous posts about who what we do and why.