Shopping locally keeps dollars local and creates jobs
A new study shows that consumers who shift even just 10 percent of their spending from chain stores to locally owned stores help grow the local economy and creates jobs.
Local Works: Examining the Impact of Local Business on the West Michigan Economy, which was conducted by Civic Economics, found that, if the 600,000 residents of Grand Rapids and surrounding Kent County were to redirect just 10 percent of their total spending from chains to local businesses, it would create nearly $140 million in new economic activity for the region and 1,600 new jobs.
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In addition to analyzing the economic impact of independent businesses overall, the study also took a close look at four sectors: pharmacies, grocery stores, restaurants, and banks. In each category, the study found that a much larger share of the dollars spent at locally owned businesses stayed in the region, supporting other businesses and jobs.
One of the philosophical underpinnings of what we want to do with The Batavian is to support the community. We do that by covering more local news, by providing a virtual town square for discussions of local issues, and by doing all we can to support local businesses. We offer, for example, the ability for local businesses to post their own press releases on the site for free. We also concentrate our ad sales efforts on local businesses.
It's important to remember that the buying decisions you make effect your friends and neighbors.