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BID invites shoppers to 'Shop in the Zone for the Holidays'

By Daniel Crofts

Shoppers have until Dec. 24 to enter for a chance to win a $500 shopping spree in downtown Batavia.

The Business Improvement District -- better known as the BID -- Promotions Committee started "Shop in the Zone for the Holidays" on Dec. 1. Participating downtown businesses will be handing out shopper's cards to anyone who asks for them. No purchase is necessary.

Shoppers have to visit at least 12 of the 30 participating businesses, and then deposit their tickets at one of the following drop-box locations:

  • Adam Miller's Toys & Bicycle, 8 Center St.
  • Marchese Computer Products, 220 Ellicott St.
  • O'Lacy's Irish Pub, 5 School St.
  • The Daily Grind, 85 Main St.
  • Valle Jewelers, 21 Jackson St.

On Dec. 27, a lucky winner will get $500 to spend at the participating businesses.

BID officials see this as a two-way benefit. Executive Director Don Burkel said that it attracts business in the downtown area while familiarizing people with available services.

"I encourage people to participate," Burkel said. "500 dollars is a fair amount of money, and there are a lot of goods and services (at downtown Batavia businesses) that everyone can use."

Krysia Mager, a member of the BID Promotion Committee, calls this " a chance to get people to shop and dine in downtown for the holiday season."

You can find all of the businesses taking part in "Shop in the Zone for the Holiday Season" at www.downtownbataviany.com.

Again, shoppers must visit at least 12 of them and collect a shopper's card from each one.

For more details, contact Burkel at 344-0900.

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