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Alex's Place

Sponsored Post: Merry Christmas from Alex's!

By Lisa Ace


Merry Christmas from Alex's! Give the gift of Alex's Place this holiday season and enjoy a great meal at home. Get two free heat 'n' eat BBQ ribs when you purchase two $25 gift cards, now through Dec. 31st. Click here for more information.

Alex's Place named Service Business of the Year

By Bonnie Marrocco

Alex's Place has been serving mouth-watering ribs, succulent prime rib, perfectly grilled steaks and fresh seafood, along with a blend of American steakhouse specialties and Italian classics to satisfied guests for 25 years.

The winner of the the NY Award at the Taste of Buffalo, the Democrat & Chronicle's Best of Rochester Award, Best Ribs at the Art of Ribs in Lewiston and the Best Ribs at the Roc City Ribfest for the last four years running, Alex's Place is the Genesee County Chamber of Commerce 2013 Service Business of the Year.

Owner Matthew Gray is humbled by the recognition and credits his employees with the success of the restaurant.

“My staff of 50, including an executive chef, eight cooks, four managers and a multitude of servers, bussers and hostesses are the ones who make the restaurant successful every single day,” Gray said. “When I took over the restaurant in 2007, it was an easy transition for me because it was already run so well by the staff.”

Alex's Place has built a loyal following by serving delicious food and providing excellent service. That winning recipe is key to their strategy for growth as they build upon the restaurant's reputation and recruit new customers in Buffalo, Rochester and beyond.

Since Gray, along with his business partner Matthew Boyd, purchased the restaurant, there has been major growth in all areas of the business, including sales. Gray, who handles the marketing, has aggressively marketed and advertised the business by participating in events like the Taste of Buffalo and Roc City Rib Fest. Billboard advertisements along the Thruway have brought customers into the community from all over Western New York.

His joint venture with more than 80 grocery stores throughout the region to sell Alex's Heat-N-Eat Take Home Ribs has been a huge success and has brought more customers into the restaurant and into the community. Their ribs are now available nationwide through their Web site at http://alexsribs.com as well.

The Curbside To Go service that began in 2009 has brought in customers who don't want the traditional sit-down restaurant experience.

Located at 8322 Park Road in the Town of Batavia, the small building started out as a “track” stop for Batavia Downs racers and players in 1988 as a one-room eatery offering classic comfort food. As it grew in popularity, the building became a 100-seat restaurant with an open-kitchen design, yet it has retained the comfortable and cozy atmosphere that diners have come to love.

There are 50 full and part-time staff who serve between 2,500-3,000 guests each week. Some of them have been there since Alex's Place started.

"I have a handful of staff that have been here for 20 years or more," Gray said. "One of my servers, Kelly McDonald, has been here for 26 years. That says something about the business, it's like family here."

Alex's Place is also dedicated to being a good neighbor and actively supporting the community. Last year they held fundraisers for a number of charities, including Hospice and the Russell Bugbee Memorial Culinary Scholarship.

Last April the staff had a fundraiser in which all the servers donated half of their tips from a busy Saturday night to the Justice for Children Advocacy Center, raising more than $2,500.

They support several nonprofit groups, including the WNY Aviation Camp, St. Joseph's School, the City of Batavia Community Garden and the Business Education Alliance. Alex's Place was awarded the 2013 Business Partner of the Year by the BEA. Managers are active members of Leadership Genesee and participate in the United Way Day of Caring as well.

“We are committed to getting the word out that Batavia is a destination for food and entertainment that is worth driving to,” Gray said.

By using a combination of radio, TV, newspaper, billboard and online advertising, as well as working with festivals in Buffalo and Rochester, 60 percent of Alex's guests are now from outside of Genesee County.

Photos by Howard Owens

Sponsored Post: Winner of Alex's Place contest

By Howard B. Owens

Congratulations to Julia Matusak, who wins the Alex's Place Facebook Like Contest.

Julia wins dinner for 4 / $100 gift card (does not include alcohol or gratuity) from Alex's Place.

The winner was selected at random from among a group of people who "Liked" Alex's Facebook page and then completed the online registration form.

Any Genesee County business that would like to participate in a Facebook contest, call The Batavian at 250-4118.

Head chef at Alex's believed to have died in accident in Orleans County

By Howard B. Owens

The owners and staff of Alex's Place, Park Road, Batavia, are in mourning this weekend following the apparent death of head chef Russell Bugbee, 31.

While the Orleans County Sheriff's Office has not officially identified Bugbee as the driver of a car involved in a one-car accident at 11 p.m., Thursday, in Murray, Alex's was closed Friday after word of the accident reached owners Matt and Jennifer Gray.

The accident remains under investigation and official identification of Bugbee as the victim is awaiting a medical examiner's confirmation.

Matt Gray issued the following statement this afternoon:

On Thursday night, Alex’s Place lost our family member and friend Russell Bugbee. Russ was in a one-vehicle accident on Route 31 in the Town of Murray, New York and was pronounced dead at the scene. We were closed for business yesterday and we would like to thank the community for the support and understanding they have shown Alex’s and our staff. A native of Connecticut, Russ moved to Batavia in 2007 for what he thought was a six-month project to help an old friend out in a new business venture, the purchasing of Alex’s Place. He never left, growing to love the town and the people (and hating the snow). Over the last three years he made Alex’s his own with his creativity and dedication, becoming an integral part of our daily lives both at work and out. At just 31 years old and so talented he left us far too early. A memorial service is planned to be held on Monday, November 1st at Alex’s Place, time to be announced. A collection is being held for his family and donations can be sent care of Alex’s Place, 8322 Park Road, Batavia, NY 14020.

Now you can make Alex's ribs at home

By Howard B. Owens

I stopped by Alex's this afternoon and found Richard D'Alba, food and beverage coordinator for Alex's Place, in a tent outside selling ribs.

Yes, now you can get Alex's unique ribs to cook at home. The packages come ready to heat.

Richard rattled off a few local places to buy them -- the one that stuck in my mind is Southside Deli.

Deals of the Day: Fine Dining Friday - Alex's and Larry's

By Howard B. Owens

Always popular, always good: Alex's Place and Larry's Steakhouse.

We have one gift certificate for each fine restaurant worth $50 each, on sale for HALF OFF -- that's $25 each. (plus a $1 PayPal service fee)

Alex's Place, of course, is a legendary restaurant in these parts. It's on Park Road, just down the street from Batavia Downs. The ribs are famous and of course Alex's always gets high marks for its seafood.

Larry's is on Main Street, right downtown, and with the patio now open, you can relax with a beer or cocktail in the sunshine before enjoying one of the best steaks around.

Rules: The gift certificate must be used by within 30 days of purchase. It is not valid with other offers and has no cash value.  People who have won a certificate in the past 30 days are not eligible to win a certificate from the same business as before.  By state law, gift certificates cannot be used for alcohol purchase.

How to Win: Purchase using the PayPal "Buy Now" button below. After the first person to hit the "buy now" button completes the purchase, PayPal will let you know that the item has been sold. Ideally, the winner will arrange to stop by my office on Main Street before 5:00 p.m. (today or tomorrow) to pick up gift certificate. Mail is an option, but it would be better to hand you the gift certificate. 

If you want to be notified via e-mail of future Deals of the Day, sign up for the Deals of the Day e-mail list by clicking here.

Merchants: If you would like your business featured in Deal of the Day, call Howard Owens at 260-6970.

Larry's Steakhouse

SOLD

Alex's Place

SOLD

Deals of the Day: Fine Dining Friday - Alex's and Larry's

By Howard B. Owens

Hey, it's Friday -- end of a long work week, time to reward yourself with a good meal at a nice restaurant. So today we're offering two $50 gift certificates for $25 each. (note, starting today, we're charging a $1 service fee to offset our PayPal fee).

One is for Alex's Place on Park Road and the other for Larry's Steakhouse in Downtown.

After dinner, you can take in a show, too.  We still have tickets available for The Lion in Winter from The Batavia Players. These tickets are $5 each (regularly $10).  The offer expires at 5 p.m. today.

Rules: The gift certificate must be used by within 30 days of purchase. It is not valid with other offers and has no cash value.  People who have won a certificate in the past 30 days are not eligible to win a certificate from the same business as before.  Gift certificates cannot be used, by state law, to purchase alcohol.

How to Win: Purchase using the PayPal "Buy Now" button below. After the first person to hit the "buy now" button completes the purchase, PayPal will let you know that the item has been sold. Ideally, the winner will arrange to stop by my office on Main Street before 5:00 p.m. to pick up gift certificate. Mail is an option, but it would be better to hand you the gift certificate. 

If you want to be notified via e-mail of future Deals of the Day, sign up for the Deals of the Day e-mail list by clicking here.

Merchants: If you would like your business featured in Deal of the Day, call Howard Owens at 260-6970.

Alex's Place

SOLD

Larry's Steakhouse

SOLD

The Lion in Winter

Deal of the Day: Alex's Place

By Howard B. Owens

Today's Deal of the Day: A $25 gift certificate from Alex's Place in Batavia. The Batavian's Good Deal Price: $12.50 -- HALF off!

Before I even decided to start a business in Batavia, people were telling me about Alex's Place.  It wasn't until last week that my wife and I finally went there for lunch. Wow.  Alex's definately lives up to its reputation.

Rules: The gift certificate must be used by within 30 days of purchase. It is not valid with other offers and has no cash value.  It cannot be used, by state law, to purchase alcohol.

How to Win: Purchase using the PayPal "Buy Now" button below. After the first person to hit the "buy now" button completes the purchase, PayPal will let you know that the item has been sold. Ideally, the winner will arrange to stop by my office on Main Street before 5:00 p.m. to pick up gift certificate. Mail is an option, but it would be better to hand you the gift certificate. 

If you want to be notified via e-mail of future Deals of the Day, sign up for the Deals of the Day e-mail list by clicking here.

Merchants: If you would like your business featured in Deal of the Day, call Howard Owens at 260-6970.

SOLD

Blogger visits Batavia, raves about ribs

By Howard B. Owens

Does Alex's Place have the best ribs?

That's what blogger Josh Hatcher says:

I had the Half Rack Lunch Special - Garlic Ribs with BBQ on the side, coleslaw, fries, and a bowl of Cheesy Pepperoni Soup.

These were by far, the best ribs I've ever tasted in my life, and perhaps the best restaurant I've ever been to in my life.

The establishment looks like an old speak-easy, and it was a little darker inside than I prefer, but again, the food was ABSOLUTELY amazing, and if any of you are in the neighborhood, I highly recommend getting ya' some ribs!

Batavia has an amazing number of good restaurants. I'm on a mission to try them all.  I haven't been to Alex's yet.  I guess it needs to move up on my priority list.

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